<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[AdaptivePMM]]></title><description><![CDATA[AdaptivePMM provides fractional Product Marketing services for B2B SaaS and technology platforms. Through a combination of Go-To-Market strategy with hands-on execution to help organizations identify buyers, deliver clarity of value, and build a GTM engine that is repeatable and scales growth.]]></description><link>https://www.adaptivepmm.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Sat, 09 May 2026 17:20:35 GMT</lastBuildDate><atom:link href="https://www.adaptivepmm.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[AI Pricing From Usage to Agents to Outcomes]]></title><description><![CDATA[Agentic AI specifically is changing the role of human participants to a supervisory function in software by transitioning workflows to agents that can autonomously identify an objective, break down tasks, and take action. When a single user can generate 10X the output, or when agents and automation, which are zero users, can generate 100X the output, they create value independently of the user.]]></description><link>https://www.adaptivepmm.com/post/ai-pricing-from-usage-to-agents-to-outcomes</link><guid isPermaLink="false">69f4feec1c42168c48f8912c</guid><pubDate>Fri, 01 May 2026 04:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/89bde3_aa1e54be650646fba466d4f6fa46cc58~mv2.jpg/v1/fit/w_553,h_287,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Ardeshir Ghanbarzadeh</dc:creator></item><item><title><![CDATA[Buyers Expect Relevance: How to Win Narrow to Grow Faster]]></title><description><![CDATA[When segmentation is too broad, positioning becomes abstract because you can’t be specific about what you are, and more importantly, what you are not. This leads buyers to clarify your position for themselves and bundle you in with similar solutions they’re familiar with, resulting in a loss of control over the market narrative. ]]></description><link>https://www.adaptivepmm.com/post/win-narrow-to-grow-faster</link><guid isPermaLink="false">69e2839fc4c584cedb085f5c</guid><pubDate>Fri, 17 Apr 2026 04:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/89bde3_2a490e492ee049488fc83d85429f3e4e~mv2.jpg/v1/fit/w_699,h_465,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Ardeshir Ghanbarzadeh</dc:creator></item><item><title><![CDATA[4 Signals Your Positioning Needs to Be Sharpened (or Completely Reworked)]]></title><description><![CDATA[When it’s right, sales cycles shorten, win rates improve, and marketing becomes more efficient. When it’s wrong, everything becomes more difficult, and the instinct is to fix execution with more campaigns, more content, and more channels. In reality, no amount of execution can fully compensate for weak positioning. ]]></description><link>https://www.adaptivepmm.com/post/4signalsyourpositioningneedstobesharpened</link><guid isPermaLink="false">69cc2edc4c31bb6f64bda27a</guid><pubDate>Tue, 31 Mar 2026 20:38:52 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/89bde3_fea7382d2d414b0ea99762573cdcd44b~mv2.jpg/v1/fit/w_1000,h_853,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Ardeshir Ghanbarzadeh</dc:creator></item></channel></rss>